The death of third party cookies has been on the cards for several years but 2024 looks set to be […]
Why custom-build analytics platforms win over SaaS for marketing measurement In a marketing and ecommerce landscape which is complex and […]
It was amazing to win the recognition of the Ecommerce Award for Best Ecommerce Support agency in 2023! But this […]
AI is at the heart of Metageni, so we are pleased to introduce Geni your AI marketing analytics advisor! Geni […]
Delighted to speak to Simon Kingsnorth as part of his excellent ‘For The Love of Marketing’ video podcast series. Naturally, […]
On July 1st 2023 standard Google Analytics accounts have all been switched over to GA4, with enterprise users now required […]
Metageni works with a lot of forward thinking e-commerce businesses that have already transitioned to GA4 before the deadline of […]
This video provides brief overview of the kinds of analysis that the Metageni team can produce as part of a […]
If you are a multi channel online advertiser then there has never been a better time to consider the custom […]
Personalisation technology in the eCommerce and the digital space offers a way to take your products and services to the […]
Ecommerce providers are always looking for ways to better connect with potential buyers and provide the best possible experience for […]
What are the challenges of data driven leadership? To answer this question we first have to define leadership. Leadership and […]
